- It facilitates local, regional and global exchanges between teaching institutions and prospective students seeking to pursue higher education, professional development and training opportunities.
- It serves as a gateway for local and international colleges and universities to promote their accredited courses.
- It presents opportunities for international universities to directly meet students who have been granted scholarships for overseas studies.
- It offers a venue for universities, training institutes, etc., to promote education, career and counseling services and education and training programs to a ready audience.
- It provides a common forum for educators, speakers and educational institutions to share and discuss insights, expertise and developments in the field of higher education.
- It opens up opportunities for foreign institutions to invest or tie up with local universities and institutes to help bridge the gap between higher education output and labor market requirements.
